Blockchain and cryptocurrency businesses may have difficulty explaining innovative but complex ideas to customers who aren’t familiar with the technology. Animated explainer videos can turn any complex concepts into intriguing story that can inform the viewers about company’s service or product.

Benefits of Using Animated Explainer Video in the Blockchain industry : 

Explain Complex Concepts 

The blockchain industry has become a global phenomenon in recent years. Many people all over the world are fascinated by the promising innovations of the blockchain industry. However, the terminology of the blockchain industry isn’t very familiar with the general public. This creates an invisible barrier that limits people from using blockchain technology and cryptocurrency. Blockchain explainer video is an excellent way to educate your viewers on complex innovations of blockchain industry and turn them into loyal customers. 

Raise Money For Cryptocurrency

Placing an animated video that explains the benefits of your company’s service can leave a positive impact on potential investors and strengthen your ICO. 

Build a Strong Online Presence

Explainer video is a proven marketing strategy to raise your brand awareness, increase traffic, and boost conversions. Video plays a crucial role in your SEO rankings as websites with videos rank better. In addition to boosting website SEO and conversion rate, you can place explainer videos on social media, email marketing, and blogs. All of which greatly contribute to building a strong online presence. Animated explainer video will distinguish you from your competitors with your unique brand identity. 

The Research Is In

Including a video on a landing page can increase conversion by 80% (EyeView).

4x as many customers would rather watch a video about a product than read about it (Animoto).

88% of visitors stay longer on a site with prominent video displayed (MistMedia).

90% of shoppers found that video was helpful while making buying decisions online (comScore).

A website is 53 times more likely to reach the front page of Google if it includes video. (Insivia)

 

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